It is a lot of fun to have photography as a part of your life especially, with the latest cameras, which are high in technology, which offer high quality pictures. Let us look at how to sell photography offline.
Have Your Portfolio Ready
Before looking for answers for how to sell photography offline, you have to have a portfolio of all your pictures taken. You can have theme-based photographs grouped into different portfolios to target the different type of customers, who look for photographs various fields. Have all your photographs printed by a professional local printing service. A professional portfolio is the first step on how to sell photography offline, as this is the one that creates an impact on the viewer.
What to Do After Creating Your Portfolio?
Creating your portfolio is the easy part because it’s your passion and joy to gather together your best photos. You enjoy making that portfolio but the gritty part is finding the avenue to get your photos sold. In the case of selling your photos locally you have no option but to be in the right places with your portfolio at hand.
Here are some ideas of where you should be in order to get the right audience.
Visit Galleries
The next step on selling photos locally involves visiting galleries and approaching dealers of art. Here is where your portfolio is important as it would help create an impression. An impression that could convince the dealer to display your photographs. Once your photographs are displayed in the gallery, it is understood that a part of the sale price would be offered to you. You and the dealer would choose the cost of your photographs and what the price cut could be.
Your Own Photos On Show
Another method involved in how to sell photography offline is to have organized your own show with all your best pictures displayed. Depending on the money you are able to spend, you may either hire a popular hall or have it in your own home.
You may also hire a huge place, have the expenses shared with other known artists and share the display space with their photographs. But your sale value absolutely depends on how you project your pictures and how different your photographs are from others.
Photography Competitions
This is a real challenge to your potential and would earn you popularity and how to sell photography offline would become just easy over a few days, once you win any of the top ranks in the competition. Depending on your position of winning, your name and probably photographs could be published in the newspapers and magazines, which would create more opportunities for selling your pictures.
Create Calendars And Desktops
This is one of the best and simple ways on how to sell your photographs offline. You can have your best pictures printed along with the months and dates of the perspective year and approach the local shops to have them displayed in their shops. You can also gift one or two of your close business friends and have them display your calendars in their business meeting rooms, reception, and conference halls where customers and other visitors would see them more often.
Other options could be to approach local business people of your medium and local stores and have your framed photographs displayed for sale.
Network With Other Photographers In Your Area
We all know how important it is to network in normal non business life and business life. It seems lots of us end up networking socially instead of when it comes to business. The power of networking in business is that it opens you up to new contacts, and especially new ideas.
These new contacts you befriend when networking will help you learn more about getting your photos sold. Networking will open up many opportunities. You’ll have your own personal network of people constantly sharing ideas and opportunities for you. Probably the most powerful way to get your photos and skills recognized, especially if only starting out because you can get lots of hands-on advice.
Tips on Selling Your Photos Locally
To help you along the way here are some general tips on getting your photos sold.
- Create picture collections after researching what people are looking for and capitalize on popularity.
- Make your collections have a unique approach or view to common subjects on which the photos are clicked.
- When someone interested in your pictures calls you, develops a relationship with the potential clients as they may become repeat buyers.
- Have a calling card that stands out and showcases your talent.
- Have a professional website and blog made to showcase your work.
- Reach out to as many industry contacts as you possibly can.
- Diversify your photo collection and portfolios to target different audiences.